Advertising Rates
Published monthly from September through May (with a single issue for December/January), The Juilliard Journal serves The Juilliard School, its alumni, and the Lincoln Center community. The paper accepts display advertising (black-and-white only) in its paper version only, not for the Web site. (Information about classified ads is at the bottom of this page.)

Advertising space is limited, and ads are accepted on a first-come, first-served basis. Most of our advertisers are businesses offering services, events, and products for performing artists. The Juilliard School reserves the right to reject advertising it deems inappropriate. Ads (both display and classifieds) appear only in the print version of the paper. We do not run ads on our Web site. We do not accept advertorials.

Approximately 18,000 copies of The Juilliard Journal are published each month. Of this number, c. 8,000 are distributed to the students, faculty, and staff of The Juilliard School and to the Lincoln Center community. The remaining copies are sent to the alumni of The Juilliard School—50 percent of whom reside in the New York area—as well as to subscribers and some donors.

Display ads must fall into one of the size categories below.
All chart specs are in inches.
Full page: 10 x 16 in.
1/2 page, horizontal: 10 x 7.75 in.
1/2 page, vertical: 4.9 x 15.625 in.
1/4 page, island: 4.9 x 7.75 in.
1/4 page, horizontal: 10 x 3.75 in.
1/4 page, vertical: 2.35 x 15.625 in.
1/8 page, horizontal: 4.9 x 3.75 in.
1/8 page, vertical: 2.35 x 7.75 in.
1/16 page, horizontal: 4.9 x 1.875 in.
1/16 page, vertical: 2.35 x 3.75 in.

Submit your black-and-white ad by e-mail to [email protected], or send a disk (address is below). The Journal accepts EPS, TIF, JPG, and PDF files. For best results, art should be 200 ppi or higher. Solid tones should be no more than 87% black. White type should not be smaller than 8 pt. The Journal reserves the right to refuse ads that do not meet these specifications. For additional questions contact the Office of Publications.

Your advertisement and payment must be submitted by the 5th of the month prior to the month of publication. Placement position is at the sole discretion of The Juilliard Journal. We cannot guarantee placement requests. Please make check payable to The Juilliard Journal and mail to the address below to ensure receipt. Juilliard does not have the means to accept credit cards. International payments must be made by money order in U.S. dollars for the exact amount of the ad. International checks are not accepted. You will be sent a tear sheet when your ad appears.


For Issue of: Deadline for Artwork and Payment
September 2014 Tuesday, August 5
October 2014 Friday, September 5
November 2014 Monday, October 6
December 2014/
January 2015 (Double issue)
Wednesday, November 5
February 2015 (Special alumni issue) Monday, January 5
March 2015 Thursday, February 5
April 2015 Thursday, March 5
May 2015 Monday, April 6


Basic Rates
1/16 page $88 1/2 page $618
1/8 page $162 Full page $1,267
1/4 page $320    


Frequency Rates
If you commit to placing an ad in four consecutive issues, and pay in advance, charges will be reduced to the frequency rates listed below. Please note: frequency discount does not apply if ad is changed.
1/16 page $79 1/2 page $577
1/8 page $145 Full page $1,195
1/4 page $288    

Classified ads are $1.25 per word, with a 20-word ($25) minimum. Payment is due before ad runs. There is a 10% discount if you pay for 4 issues up front. (The ad must remain unchanged.)

Juilliard Journal
The Juilliard School
60 Lincoln Center Plaza
New York, NY 10023-6588
Tel: (212) 799-5000, ext. 340
Fax: (212) 769-6422
E-mail: [email protected]