 | ADVERTISING RATE
SHEET
GENERAL INFORMATION Published monthly
from September through May (with a single issue for December/January),
The Juilliard Journal serves The Juilliard School, its alumni,
and the Lincoln Center community. Advertising space is limited, and ads
are accepted on a first-come, first-served basis. Most of our
advertisers are businesses offering services, events, and products for
performing artists. The Juilliard School reserves the right to reject
advertising it deems inappropriate.
CIRCULATION
Approximately 18,500 copies
of The Juilliard Journal are published each month. Of this
number, 8,500 are distributed to the students, faculty, and staff of The
Juilliard School and to the Lincoln Center community. The remaining
copies are sent to the alumni of The Juilliard School—50 percent of whom
reside in the New York area.
AD SPECS Display ads must fall into one
of the size categories below. All chart specs are in inches.
| AD SIZES | VERTICAL | HORIZONTAL | 1/16
page 1/8 page 1/4 page 1/4 page island 1/2
page Full page |
2 5/16 x 3 1/2 2 5/16 x 7 1/4 2 5/16 x 14
5/8 4 3/4 x 7 1/4 4 3/4 x 14 5/8 9 3/4 x 14 5/8 |
4 3/4 x 1 3/4 4 3/4 x 3 1/2 9 3/4 x 3 1/2
9 3/4 x 7 1/4 9 3/4 x 14 5/8
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AD FORMAT
We prefer to receive your ad
on disk or by e-mail. Acceptable formats are EPS, TIF, JPG, or PDF
files. Please send the highest quality version possible. Advertising
files sent must include printer and screen fonts and all images used,
and be accompanied by a hard copy of the ad (please do not send your
font library). Pictures must be sent as TIFF or EPS, or if sent through
e-mail, as JPEG files. We also accept camera-ready display ads which
will be scanned for a one-time $15 charge. The Juilliard Journal is
printed on a 100 line screen; advertising art should be scanned at 200
dpi or higher for the best reproduction. If your design has a solid tone
in the background, it should be 70% black. If you knock out white type,
please do not use small or fine type. If you have additional questions
about formatting, please call the Office of Publications. We reserve the
right to refuse ads that do not meet these specifications.
DEADLINES & PAYMENT
Advertisement and
payment must be submitted by the 5th of the month prior to the month of
publication. Placement position is at the sole discretion of The Juilliard
Journal. Please make check payable to "The Juilliard Journal" and
mail to the address below to ensure receipt. Juilliard does not have the
means to accept credit cards. International payments must be made by
money order in U.S. dollars for the exact ad amount. International
checks are not accepted. You will be sent a tear sheet when your ad
appears.
2008-09 DEADLINE CALENDAR
| For Issue of: | Deadline for Artwork and Payment |
| September 2008 |
Tuesday, August 5 |
| October 2008 |
Friday, September 5 |
| November 2008 |
Monday, October 6 |
December 2008/
January 2009 (Double issue) |
Wednesday, November 5 |
February 2009 (Special alumni issue) |
Monday, January 5 |
| March 2009 |
Thursday, February 5 |
| April 2009 |
Thursday, March 5 |
| May 2009 |
Monday, April 6 |
ADVERTISING RATES | Basic Rates | 1/16
page 1/8 page 1/4 page |
$85
$157
$310 |
1/2 page Full page |
$610
$1,230 |
Frequency Rates After the
same ad has been placed in three consecutive issues, charges will be
reduced to the frequency rates listed below, starting with the fourth
placement of the ad. Please note: frequency discount does not apply if
ad is changed.
| 1/16 page 1/8
page 1/4 page |
$80
$145
$295 |
1/2 page Full page |
$590
$1,185 |
Additional Charges Ads
requiring outside scanning will incur charges from our printer in
addition to the basic ad placement rate:
| Camera-Ready Display Ads with Image Film (positive
preferred) or Other |
$15 (one-time charge) $30-$75 (according to size &
material) |
Classified Ads
Classified ads
$1.25 per word, with a 20-word minimum ($25). Ads will be included in the print
version of the newspaper as well as on the Juilliard Web site when
The Journal is posted online. We will link to your own business
site if you request. Please inform us if you do not want your ad on the
Web. Payment is due before ad runs. There is a 10% discount if you pay
for 4 issues up front. (The ad must remain unchanged.) |
Juilliard Journal, Room 442A The Juilliard School 60 Lincoln
Center Plaza New York, NY 10023-6588
Tel: (212) 799-5000, ext. 340
Fax: (212) 769-6422 E-mail: journal@juilliard.edu
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